Author Archives: Greenwell Farms



The Pualu Business Innovation Award recognized Greenwell Farms for its leadership in the Kona coffee industry, approaches to modern farming strategies, innovations in farming technology, and research and development pilot projects aimed at best farm management practices. The Pualu Award also acknowledged Greenwell Farms for its commitment to coffee development in Hawaii and development of […]

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Kilauea Volcano Activity and Greenwell Farms Relief Efforts

Tom and Jennifer Greenwell with donated coffee.

Many friends and customers have contacted us over the past week regarding the national press attention on the recent activity of the Kilauea Volcano in the Puna district of the Big Island. We have appreciated the concern people have expressed about the situation relative to Greenwell Farms and the coffee grown in our area. While […]

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aio awardlogobug

Greenwell Farms was named Best Agriculture Tourism Destination in the agritourism category at the 2018 aio Media Hawaii Lodging & Tourism Awards ceremony held recently in Honolulu. The 2018 aio Media Hawaii Lodging & Tourism Awards publicly recognize and reward excellence within the industry; reinforce the value of the tourism industry; reinforce consumer confidence in the tourism […]

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Greenwell Farms and Big Island Bees Partner to Pollinate Social Media Streams


When Whendi Puett with Big Island Bees called Jennifer Greenwell here at Greenwell Farms and proposed that both farms swap social media streams, a brilliant marketing idea was pollinated. The idea was simple, Greenwell Farms would post our Kona coffee farm content on Big Island Bees Instagram, Facebook and Twitter and vice versa. Over the […]

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Jennifer Greenwell Earns Licensed Q Grader Certification


Our Commitment to Quality Continues to Grow  Greenwell Farms knows that keeping the quality of Kona’s world famous coffee is important to ensure its sustainability for seasons to come. Quality assurance at Greenwell Farms has been enhanced as Jennifer Greenwell recently earned a prestigious Coffee Quality Institute’s Q Grading certification. Earlier this summer, Jennifer Greenwell […]

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Photo credit: Kelleigh Stewart of Big Island Coffee Roasters
L to r: Beth Hicks, Greenwell Farms; Howard Dicus, Hawaii News Now; Tom Greenwell, Greenwell Farms

Coffee growers and industry leaders gathered in Kona last week for the Hawaii Coffee Association (HCA) annual conference and its highly anticipated HCA Statewide Coffee Cupping Competition. We are so excited to write that Greenwell Farms captured Hawaii’s top award in the Creative Division for its Signature Series Elizabeth J, a Pacamara varietal! The Greenwell […]

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USA Today Ranks Greenwell Farms Top 10 Best Food Factory Tour

USA Today

Bringing Serious Bragging Rights! Great news here on the farm. Greenwell Farms has been selected as one of the 10Best Food Factory Tours in the nation according to readers of USA Today. The well-known national newspaper asked readers to help find the nation’s ten best food factory tours, and after a busy month of voting, […]

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Greenwell Farms Captures Gold in Cream of the Crop People’s Choice


Greenwell Farms captured the hearts and tastebuds of attendees at Kona Coffee Council’s 2015 Cream of the Crop coffee and dessert tasting competition held recently on the lawn at the Sheraton Kona Resort & Spa. Greenwell Farms served a much-welcomed iced espresso to happy Cream of the Crop attendees and was rewarded with a gold […]

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It’s a Great Time to Visit Greenwell Farms


With national weather attention focused on those cold, winter states, Greenwell Farms thought it would be a good time to talk about Kona Snow. It’s magical really. Kona Snow refers to the delicate, fragrant coffee blossoms that are making their first 2015 appearance here on the farm. Each branch of our coffee trees are lined […]

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44th Annual Celebration of Kona’s World Famous Coffee

Brewing November 7-16, 2014 Kona, Hawaii–The Kona Coffee Cultural Festival returns for its 44th annual celebration of Kona’s world famous coffee from November 7 through November 16, 2014. Hawaii’s oldest food festival combines a modern-day infatuation with coffee with Kona’s old-world history as visitors, residents, artisans and farmers gather together to salute Hawaii’s preeminent coffee. […]

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Coffee Pruning at Greenwell Farms – Trees Spring to Life Once Again


Greenwell Farms incorporates modern pruning techniques in its farming practices. Trees are completely stumped after their second year of full production giving them a full year of rest. At any given time, one third of the farm has been stumped. When this process is completed each February/March, it is a dramatic change in the look […]

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2014/15 Kona Coffee Crop Promises to be a Great Year for Kona Coffee


The 2014/15 coffee season is shaping up to be one of the best crops in recent memory. The short crop in the previous season coupled with timely rains in January and February created several very large blooms. Consistent rain since the bloom season has made for optimal growing conditions. This next season should be a […]

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